McFade Photography Blog Posts

May 22, 2017 / / Blog

So you want to buy a camera? I get asked a lot about buying cameras. The main questions I ask are:- what do you want to do what is your budget The first one is almost impossible to answer for most people – they have an idea what they’d like to do, but until you have a camera in your hands and you’re pointing at stuff, you can’t really know what you enjoy. Maybe you want to be a wildlife photographer – but do you have the patience to sit…

April 28, 2017 / / Architecture

Tilt Shift Effect… Most people have heard of Tilt Shift because of the miniature filters you get on camera apps. Ones taken from high up to make the world seem like a toy town – or like this where just a bit is sharp. It’s a cool effect and very handy for creative souls – though for landscape and architecture people, getting MORE depth of field is usually the goal. What Tilt Does There are dozens of youtube on the subject if you google it, I did and ended up…

March 19, 2017 / / Blog

Learn Spot Colour in Seconds Using Adobe Lightroom Spot Colouring is where you make a black and white photo but leave a part of it coloured. You may see it in wedding photography, and most famously in the film, Schindler’s List – a girl in a red coat dominates one scene. The technique used to involve masks and photoshop – and a certain level of understanding for it to work. However, with a few seconds tweaking, you can create the same effect without opening Photoshop or learning about layers and…

March 3, 2017 / / Landscapes

January’s Malham Workshop 2017 We always run a landscape workshop at Malham in January fo those who’ve got a new camera for Xmas and want to learn how to take great countryside shots in the best area of the dales. It’s also pretty close to Leeds and Bradford, so not far to travel. This year we had pretty grim weather, not raining all the time, but a lot of grey skies and the occasional shower. A Slight Deviation So when it’s grey and wet, you need a Plan B destination, for…

March 3, 2017 / / composition

A 50 year Wait – Tornado Steam Train Scheduled Service I didn’t wait 50 years – but it was 50 years ago that the last steam train service ran over the iconic viaduct in the Dales. It was only for a few days in February so I decided to brave the weather and head up there. I’d incorrectly assumed that every train would be steam, so had a shock when I saw about 6 normal boring ones going over the viaduct! So I got a LOT of shots without the…

March 3, 2017 / / Architecture

Water and Rail Meet at Castlefield Manchester Castlefield is incredibly central in Manchester, a stone’s throw away from the massive Beetham Tower and Deansgate Station. It’s a stunning place for every photographer to enjoy, be that shooting the architecture reflected in still waters, taking a model down there and using the industrial backdrops or shooting a car down there – with girders and bricks reflected in its shiny bodywork. Great on a Dull Day Castlefield Manchester is one of those places where you don’t really need bright sun to enjoy it…

February 15, 2017 / / Blog

How do you do what you do…. Simon Sinek’s hugely popular TED TALK talk on branding talks about:- Why you do what you do How you do it What you make/do If you’ve not seen it – here it is on YOUTUBE – it’s well worth a look.   If you look at the “why” – that’s usually a mission statement, tricky to photograph, but the “how” is something which we can support with great images. “How” you do something is a huge part of your offering – being seen…

February 14, 2017 / / Business

Business headshots have changed Evolution of Business Headshots… Stern captains of industry in their victorian offices – green lamps, brass, oak… Conservative backdrops – usually brown or blue White wall business headshots – clean and fit on Linked IN nicely, a bit boring At McFade we’ve been doing “location” portraits too – business headshots usually taken around the workplace, or for solopreneurs, in cool locations nearby – like Clarence Dock, Dark Arches, Roof tops. We love doing location business headshots, the results always get you noticed and for smaller teams, it still works brilliantly.…

January 24, 2017 / / Business

Showing my Work to my Network Every year or so, we get to present our business to the SHARE network group – it’s great to get more than 1 minute to talk about your offering, to make sure everyone knows the extent of what I do. For a photographer – it’s a rare chance to actually show the work, rather than just talk about it. I’m selling a “visual” product – not an audio one, so it’s really hard to show people just what it is you do. A Different Venue…

January 10, 2017 / / Blog

New Business Photos Get You Noticed INSTANTLY! It really is that simple – investing in new business photos is like having a mini re-brand. If you and your team all got new business photos tomorrow and updated LINKED IN, your engagement would go through the roof. So what are you waiting for? Try it – if you change your LINKED IN photo it tells everyone in your network, and they will all see you and (hopefully) say how great you look – but more importantly, you’ll be at the front…