Month: January 2015

Bookings “go though the roof” with McFade Photos

A New Look Pays Off!   Having recently¬†opened an events space in Leeds, our client¬†needed some fresh shots to promote it. So we created some of our “special HDR¬†images” of Lambert’s Yard¬†–¬†using a mix of angles and styles to show the features, and sell the place as a modern,¬†warm, fun, city centre venue to hold …

Why you should “Shoot to the Right”

Shoot to the right… what’s that then? It’s a technique to get better image quality… simple as that really. Why¬†does the “shoot to the right” technique give you better image quality? Well the science¬†is pretty¬†complicated and all to do with how a sensor captures light. Digital cameras sensors are more efficient at capturing the light …

HDR Without Using HDR?

Photography’s Most Divisive¬†Technique Go on any photography forum or¬†facebook group and you’ll get a vocal majority who are not HDR fans. They may have a point in many cases as HDR can turn normal photographers into creatures who love “eye-popping” saturation and massive detail in every nook and cranny. The thing is – HDR is …