Hiring a Photographer : 7 things you’re REALLY buying (3)

3 – Creative Mind and Ideas

It’s often difficult for business owners to think of images to represent their business. If you’re an accountant and spend most of the day in Sage/Xero/Excel, how do you make that look unique and interesting? 

We do this day in day out – meeting all kinds of businesses and looking for things to separate them from the competition. Everyone is unique and it’s our job to make you stand out. 

We take time to talk about what you do, who you are, what your interests are – all this is “getting to know you” but also getting key info to build that picture up.

Ideas are what separate photographers from people who “like cameras”.

Hiring a Photographer : 7 things you’re REALLY buying (2)

2 – The Right Kit for the Job!

They have invested in the right bits and pieces for the job.

This really does vary on what subjects people cover and style they achieve. Portrait people will have the right flashes and backdrops, architecture photographers may have very expensive Tilt-Shift lenses, food photographers will have all kinds of gadgets and lights to create the right vibe.

We turn up with bags brimming with shiny toys so we can get the job done for you – we’ll even show you how it all works if you ask! 

Hiring a Photographer : 7 things you’re REALLY buying

Most businesses need images for websites, brochures, press, adverts…. the list goes on.

So when you hire a photographer, what are you actually getting? Good ones will be expensive, they may quote £1000-£1500 per day even in West Yorkshire – how on earth can this be justified.

If you read most marketing copy, we would cover the benefits to your business, which include extra sales, great first impression and more website traffic – but in this mini blog series, lets look at what the photographer brings to the table and how they spend the time with you AND behind the scenes!

1 – Years of Experience (hopefully)

How many CV’s or LINKED IN profiles start with “Over 25 years experience of…. “, or something like that!

When you hire a professional, the first thing you’re buying into is MANY years of learning, courses, processing skills and people skills. They’ll have experienced all kinds of situations, subjects and personalities. They tend to have learned in their spare time and on the job, it’s usually a passion. They will also be expert and efficient at processing the photos to polish them – usually in Photoshop or something equivalent.

You can see their experience from a portfolio or website and can also tell whether their work is a fit for your brand. Maybe someone who does pin-up and emo-goth models brilliantly, isn’t the right person for your food photography? 

We wrote about 6 steps for getting the right photographer for the job here… 

6 Essential Steps to Hiring the Right Photographer

 

 

 

Blackpool – the beach, prom and Cleveleys

Blackpool – the beach, prom and Cleveleys

Its got a bad press, Blackpool. 

It’s glory years are long gone, there is a drug problem which I’ve never seen, for myself, but you hear about it… 

But despite all that, you can get a great set of photos on the right day. We went over on a sunny winters day, so very few people around other than dog walkers and the occasional drunk. 

Our main foci were the piers and a spiral thing at Cleveleys which we shot at sunset. There’s always the tower to put in the background, gives the place context and identity 

Here’s what we got on the day – many are taken with the Canon 17mm TSe and stitched into squares. 

 

Yorkshire Coast Photo Workshop

A foggy day on the coast

Driving up to the workshop I feared the worst – a day of rain and misery, with a group of photographers huddled together keeping dry

It was grim… 

But as Americans would say, when life gives you lemons, make a G&T…. or something like that!

And that is just what we did – the fog gave us a completely different look to the previous workshops we’ve run on the coast. We got landscapes which faded to nothing in the distance. Perfect for the cliffs on the Yorkshire Coast. 

Also, we had people on the beach at Whitby which faded with distance too. It was actually magical. 

The sea was out by the time we reached Sandsend, so we had to shoot the groynes without waves splashing over them – rather using them as reflections and framing people walking by.

That’s what I love about outdoor workshops – you’re never quite sure what you’ll get, but you can ALWAYS find something to shoot – and that is the most important lesson in photography. 

Night Photography at Kirkstall Abbey, Leeds

Night Photography at Kirkstall Abbey, Leeds

Ok, we’re really lucky to have a ruined abbey right on the edge of our city – and it’s got lots of free parking!

So each year I take a new group of photographers down there to light it up with powerful torches and sparks.

Here’s what we got up to this year – this is Feb 2018.

The group really enjoyed Light Graffiti – that’s drawing things with torches if you keep moving your body doesn’t appear in the photo, just the trace of where the torch went!

 

Ovenden Moor and Wind Farm

Ovenden Moor and Wind Farm

Photographers have flocked to this wind farm over the years – the bright stone on the road really stand out from the darker heather moorland, the large turbines create fantastic subjects and if you can get some rotation on them, preferably 1/3 of a turn, they look magical. 

I’d not been up since the old turbines were replaced, so popped up in Feb 2018 with my trusty 17mm TS lens and got a few images. 

I also popped down to a viewpoint I really like – looking down the valley into Luddenden.

Here are the photos