60 second interview….

Just been asked to do one of these things… so thought I’d share!


Q. What do you do for a living?

I help add personality to businesses by replacing tired, generic “stock library images” with stunning photos of their people, place, products, suppliers… to make their website tell their story.


Q. What makes you good at it?

Infectious enthusiasm, lighting mastery, fun approach and my right eye…. it sees the photos for me


Q. If you could start over what would you be doing?

I did start over and I’m doing what I want to do right now 🙂


Q. What are the best and/or worst pieces of advice you’ve had?

Worse – you have to shoot weddings to make a living as a photographer…

Best – “you can do it” – maybe not in those exact words, but occaionally people say something as simple as that and it gives you that boost.


Q. What can your organisation do that your competitors can not?

Create an environment to get the best out of people and create warm, engaging images which people love – all “on location” to minimise disruption to a business. My goal that people who hate being photographed enjoy the experience, and most do!

Also have possibly the widest portfolio of any photographer in Yorks, covering everything from supercars to curries!


Q. What are your top business/work priorities for 2014

Each week, to help 2-4 SME’s transform their marketing images from “generic stock” to “personalised stock” – putting Yorkshire people at the heart of Yorkshire businesses.

Q. If you could improve anything in Yorkshire, what would it be?

I’ll leave that one 😉


Q. Tell us something about you that most people don’t know…

I love making dams on streams….


Q. How do you relax?

Usually go out taking photos with friends – dales, coast.. that kind of thing. So, yes, I take photos for living and for fun…

Q. What is your guilty TV pleasure?

Celebrity Juice… the stuff Mr Lemon gets away with is amazing, but it’s Holly and Fearne’s faces when he says it that I love!


Q. What’s your favourite quote?

“Only fools are satisfied” – from Vienna, a song by Billy Joel



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