Finding old photos can be a pain – if someone asks if you’ve got photos of Liverpool (or something like that) in future, how quickly could you locate them in your file system? Or if you’re looking to create a print of Ingleborough, could you find all your photos of the hill and quickly make a decision on which to use? Well if you’re ever in this situation, this video may help. If not, it’s useful anyway to see how others work – and this is my workflow from getting…
Category: Business
One of the most common issues we get are people asking to cancel (or come on a different workshop for no extra cost) – it could be work related, or a sick pet or anything life throws up. We have to say no in order to stay in business – hope this explains why! We love running workshops at McFade – it’s our way of doing photography we love AND sharing our passion for all things camera related. But for our workshops to be worthwhile, we need to keep an…
Your business photos are your first impression Get them wrong – you lose business It’s as simple as that – people’s first impression is made instantly and will influence whether they bother to read your carefully honed copy and click “play” on that professionally produced video. Business photos are more important than you think Visual Appeal… Websites are visual things these days – design, video and business photos are essential components. I’d argue that of those, business photos are massively important because:- Everyone “sees” the photos. The copy may go…
The Problem GoodSync Solves…. As a photographer, we’re dealing with huge files ALL the time, many of which we bin after we’ve finished a project – these fill hard drives, meaning you’ll waste £££££ on hard drives. We’ve found GoodSync solves this problem so quickly and easily – for $29 for the pro version! Many photographers will use a RAID system of hard drives to make sure if a disc goes down, they are safe. This system is about making backups which SAVE SPACE This tends to happen… Get the photos…
Which of these people will get the better profile photo:- a relaxed, stress-free person, who has set time aside to enjoy a photo shoot someone with the phone going every 5 minutes, about to do a speech at an event and has a whole crowd of people waiting for them. It’s night and day – chalk and cheese – choose your own metaphor! Person 1 will look open, friendly, relaxed, warm… 2 will look pre-occupied, elsewhere, stressed and maybe a bit on edge. Even the most seasoned performer has some kind…
How do you do what you do…. Simon Sinek’s hugely popular TED TALK talk on branding talks about:- Why you do what you do How you do it What you make/do If you’ve not seen it – here it is on YOUTUBE – it’s well worth a look. If you look at the “why” – that’s usually a mission statement, tricky to photograph, but the “how” is something which we can support with great images. “How” you do something is a huge part of your offering – being seen…
Business headshots have changed Evolution of Business Headshots… Stern captains of industry in their victorian offices – green lamps, brass, oak… Conservative backdrops – usually brown or blue White wall business headshots – clean and fit on Linked IN nicely, a bit boring At McFade we’ve been doing “location” portraits too – business headshots usually taken around the workplace, or for solopreneurs, in cool locations nearby – like Clarence Dock, Dark Arches, Roof tops. We love doing location business headshots, the results always get you noticed and for smaller teams, it still works brilliantly.…