Commercial

Think Smart VIP Day – Shooting Professional Event Photography in Yorkshire and Leeds

Think SMART and Tendo VIP Day This year’s VIP event unfolded in the heart of Wakefield, bringing together a vibrant mix of familiar faces and new connections. The day was dedicated to learning from the best – former squash world number 1, Laura Massaro, and her coach (also her husband), Danny Massaro. It was a …

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The ROI of Professional Business Photography in Leeds

Understanding the Great ROI of Investing in Professional Photography for Business Growth In today’s digital age, where visual content reigns supreme, the value of professional photography in business cannot be overstated. It’s more than just snapping pictures; it’s about crafting an image that speaks volumes about your brand, tells a story, and connects with your …

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Visual Brand Photography

How Visual Brand Photography Can Help Your Business

Creating a Strong Brand: The Power of Visual Storytelling Through Photography Discover why photography is pivotal in building a strong brand identity. This comprehensive guide delves into the essence of brand photography, visual identity, and storytelling. Whether you’re a business owner, marketer, or creative director, learn how photography can elevate your brand’s presence, connect with …

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Why Every Leeds Business Needs Professional Headshot Photography

Capturing Character: The Art of Headshot Photography in Leeds In the bustling city of Leeds, where the Aire flows as a testament to Yorkshire’s industrial past, the art of photography stands out as a modern form of expression and branding. This article delves into the world of headshot photography, a niche yet crucial aspect of …

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Drones in Construction Photography: A Bird’s Eye View of Your Project

The construction industry is seeing seismic shifts, thanks to technology. Drones in construction photography have changed the game, offering new angles—literally. Let’s dive into the many ups and, well, not so many downs. 1. Reach for the Sky with Drones in Construction Photography Why: Ground-level shots are amazing enough, but drone photography adds a new …

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How Quality Photography Boosts Your Construction Brand

Building Trust in Construction In the digital age, visuals are king when it comes to making first impressions and building trust in construction. Especially in industries focused on tangible results, like construction, a single image can speak volumes about the scale, quality, and craftsmanship of your work. In this post, we’ll dig into construction branding …

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Why Construction Projects Need Photography

In today’s visual-centric world, it’s often said that a picture is worth a thousand words. But when it comes to the construction industry, it might be argued that a photograph is worth even more. The importance of construction photography isn’t just about capturing the beauty of a structure; it’s about conveying craftsmanship, dedication, and progress. …

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A Sunset Serenade: Capturing Sharon Stacey at Winscar Reservoir

There’s an undeniable magic that happens when the universe conspires to bring together elements of raw nature, an artist’s passion, and the fleeting beauty of a setting sun. On the 19th of July, 2023, I had the pleasure of photographing the incredibly talented Sharon Stacey, as she serenaded the setting sun at Winscar Reservoir. Setting …

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Photography Can Enhance Large and SME Businesses in the North of England

In the current digital era, small and medium-sized enterprises (SMEs) must establish a robust online presence to succeed and keep up with the competition. A proven strategy to improve online visibility and attract potential customers is to use top-notch photography. In this blog post, we examine how both drone and conventional photography can elevate SME …

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Tips for Capturing Authentic Headshots

Why do we need headshots… Corporate headshots are essential for showcasing the professionals behind and working in a company and creating a positive first impression – usually on the About us page of your website and on professional networking sites. However, traditional headshots often lack authenticity and fail to reflect the true personality of the …

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Why Industry Needs Regular Professional Photos

In today’s digital age, all businesses need great photography more than ever before. Industrial businesses, in particular, can benefit greatly from high-quality, regularly updated photography. Here are my top 5 reasons to get fresh content – we’ll explore the reasons why and the benefits it can bring to their operations. Industrial businesses often offer complex …

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The Sharon Stacy’s 90’s Club Hit Band

90’s House and Rave Music! I was a student in Manchester in the early nineties and a regular at Raves and house music clubs, like:- The state, The Hacienda Sankey’s soap. The boardwalk, The Limit. Home …and many, many others I can’t remember the name of around the Manchester area.  So when my friend, soul …

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When should you use AUTO ISO on your camera?

Surely professionals only shoot in MANUAL? I’ve never been a big fan of using anything other than manual mode for exposing photos. Especially when you are doing professional work, where you want complete control. However, occasionally you have to shoot in a room where the light is massively different from one side to the other, and …

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4 FAST Retouching Tools which Won’t Break Client’s Banks!

Can you Photoshop me???? How Much £££ !!!!????? That’s our most commonly asked question and it’s only natural because everybody wants to look the very best and a little bit of tweaking goes a long way. But doing high-end retouching can take a long time, and end up costing an “absolute fortune”, which is something …

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CASE STUDY: Clearsite Solutions New Brand Photography

I don’t know how marketing people do it, but they do come up with Amazing straplines than just sum up a business instantly.  Fliss Lee, from “Honest Folk” in Morley, describes Marc’s business, Clearsite Solutions, perfectly in one sentence Providing the blank canvas you need to create your unique standout spaces.  Marc’s business goes into …

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How to Get Started as a Model – The Test Shoot

How do you get started in this industry? I’m sure you’ve seen some of the amazing photos gracing magazine covers and advertisements. You might even have a few friends who’ve modelled for various modelling sites and agencies. But what do you really need to know about getting started? The first step to getting started is …

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Social media content creation in Lockdown

How can you create new images and social media content, safely, whilst we are still operating under bizarre lockdown circumstances? The good news… Luckily, the government guidance states that people should work from home unless they “absolutely cannot do so” – which most photographers can’t. So this means we can still travel to create images …

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Are AI voiceovers a godsend, or hell?

I learn more through audio than text…. I don’t know about you but I definitely take more information in through my ears than through reading! Which is kind of ironic, because I’m writing this using words which you will be reading…. Anyway, having searched for the most realistic, affordable text to voice converter on the …

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Try these 3 Things RIGHT NOW to improve your phone photos

You can definitely take great phone photos these days. The technology has moved on massively since the early days, and the app software is truly amazing.   There are probably dozens of phone photos tips you could give, but realistically these three things will make the biggest difference.  1 – Where is the light This may …

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How to choose a photographer from the 1000's recommended on LINKED IN

Recommendations are King The best way to source most products and services these days is to ask for recommendations based on people’s experience. It can certainly filter out solutions, products and providers who have given a good experience. I’m pretty sure everybody who is buying a new pair of headphones will read the Amazon reviews …

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BusinesS Headshots – it ain't what you do…

It’s the way that you do it… “It ain’t WHAT you do, it’s the WAY that you do it” – As the Bananarama song goes. That’s probably true in most businesses but it’s certainly the case with photography. It’s not just the end product which counts, but how you get to it. I’ve been shooting …

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Hiring a Photographer : 7 things you’re REALLY buying

Most businesses need images for websites, brochures, press, adverts…. the list goes on. So when you hire a photographer, what are you actually getting? Good ones will be expensive, they may quote £1000-£1500 per day even in West Yorkshire – how on earth can this be justified. If you read most marketing copy, we would …

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3 Leading-edge options for your new 2018 business head-shot

Your headshot is important – it represents your brand, your business and you. Headshots work for you every day on Linked IN and the other social media channels, your website, in print and at every touch point the world has with you. So it’s worth a little thought about what you want! To help, we’ve …

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GoodSynch keeps your work safe & SYNCHRONISED!

The Problem GoodSync Solves…. As a photographer, we’re dealing with huge files ALL the time, many of which we bin after we’ve finished a project – these fill hard drives, meaning you’ll waste £££££ on hard drives. We’ve found GoodSync solves this problem so quickly and easily – for $29 for the pro version! Many photographers …

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The EASY Way to Do Business Headshots

Business headshots have changed Evolution of Business Headshots… Stern captains of industry in their victorian offices – green lamps, brass, oak… Conservative backdrops – usually brown or blue White wall business headshots – clean and fit on Linked IN nicely, a bit boring At McFade we’ve been doing “location” portraits too – business headshots usually taken around the workplace, …

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5 Essential Questions for Aspiring Pro Photographers

5 Questions to Ask Yourself Before Going Pro I’m sure many pro photographers get asked “How do I become a professional photographer?“. I have and it’s never a straight forward answer – in fact, the answer would be unique for each person. Every photographer is different (personality, experience, confidence, business savvy,  camera skills etc.),  so there’s …

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