Category: Commercial

September 12, 2016 / / Blog

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April 3, 2016 / / Blog

Why do people get so angry about photo watermarks? You’d be amazed how polarised opinion is on photo watermarking is. Many think it pointless, and will fight to the death to convince everyone so. Others think it idiotic to post anything without the protection of a watermark What is a photo watermark? It’s a logo, text or some other “mark” you apply to a photo – in this example, the McFade watermark in the bottom right is a watermark. In  this image, the watermark is very discrete – it has an…

March 12, 2016 / / Business

Enlightened LED Lighting Specialists Lumilow are lighting consultants – MD Andy Chell was up front, the product itself was not going to be an exciting thing to photography! I guess lights are a bit like petrol – fuel is not that interesting in itself, but put some in a Ferrari and it gets interesting. Lighting is like that – it’s how it makes “stuff” look, and cost efficiencies, which, they are selling. The Shoot We needed something completely different to any other “lighting” company. They have a vibrant showroom, with table football, drills,…

January 5, 2016 / / Blog

Why does every marketing team love stunning, unique images? It makes their job easy – photos are powerful – they make your business:- stand out from the crowd easy to understand have INSTANT impact communicate who you are show how you do it Well here are just 9 of the many ways photos help boost your business 1 More clicks on Facebook Ads Facebook ads are a great source of leads if you get it right – and the “hook” which grabs attention is a great image. In fact, Facebook limit…

December 23, 2015 / / Commercial

2015 – January’s Photography We kicked off the year with workshops in Leeds and the Dales, shot lots of fitness and training for clients, interiors of event spaces, huge office spaces and a couple of gigs with the Chicago Blues Brothers Here are just a few memories of January See the rest of 2015… Read about January Read about February Read about March Read about April Read about May Read about June Read about July Read about August Read about September Read about October Read about November Read about December

September 24, 2015 / / Blog

God, I hate having my photo taken…. That’s the most common thing photographs hear, pretty much everyone, on every job, says it – you’d think it was root canal treatment we were administering. Photography should be fun – especially commercial work That’s definitely the case with our friends over at ABL Business, we’ve updated their photo stock a few times and each time, it’s always a fun session with Alex, Andy and the team – getting them to pretend to work, whilst making them laugh. It’s also a great chance to catch up and share ideas.…

March 23, 2015 / / Business

5 Questions to Ask Yourself Before Going Pro I’m sure many pro photographers get asked “How do I become a professional photographer?“. I have and it’s never a straight forward answer – in fact, the answer would be unique for each person. Every photographer is different (personality, experience, confidence, business savvy,  camera skills etc.),  so there’s no “on size fits all” formula for success, or even getting out of the starting blocks. But I do often ask a few questions, so thought I’d share them in this blog…   1- Have…

January 21, 2015 / / Business

Choosing “the right” Photographer For YOU Lets help you with a few simple steps:- 1 – Know what you need BEFORE starting Go online and check out your competition’s websites. Maybe look at a different industry all together, get ideas from that. Collect photos in a folder if you can. Get a mental picture BEFORE you start, this will guide the process   2 – Check Photographers You Know First See if they’ve done the kind of thing you need, and the quality and “style” is what you want. You’ll know the…

January 20, 2015 / / Blog

I need some photos…. fast! You need some photos, something which is going to make you look great for a press release, or your web developer needs something to fill that website.. Where do you start? Be honest – do you get a few photographer’s “day rates” and plump for the lowest? Or do you just ask a few friends and go with what they say? Well the second one of those is actually a good step – but just because they did a good job for your friend, will get the…

October 6, 2014 / / Business

The Inaugural BiY Awards 2 years ago, Louise Turner had an idea – to recognise small and micro businesses working in Yorkshire, on Friday 3rd October it became a reality. You can read all about it on her blog     Solopreneur Award   Rather delighted to announce that McFade won one of the awards – the Solopreneur award, and here’s the magic moment. Cheers to Paul Dodd for grabbing the camera off me and taking this photo!   Lots and Lots of Photos Here are a few shots of the proceedings…