How to Plan and Prepare for a Corporate Photography Shoot Day: A Step-by-Step Guide
When it comes to showcasing your business and team in the best light, professional corporate photography can make all the difference.
Whether you’re planning a headshot session for your team, capturing the buzz of a busy office, or documenting an important meeting, preparation is key.
Here’s a complete guide to ensuring your corporate photography shoot day runs smoothly and delivers stunning results.
1. Headshots: Make Every Individual Shine
Headshots are often the cornerstone of a corporate photoshoot, and for good reason: they highlight the faces behind your business. These can range from classic, professional portraits to more dynamic shots with varied expressions and gestures.
How to Prepare:
- Inform your team about the photoshoot date well in advance and encourage them to wear professional attire that aligns with your brand.
- Discuss with me whether you want simple, polished headshots or a mix of fun, expressive poses like a thoughtful “chin-scratch” or a celebratory “fist-pump”.
- Allocate a dedicated space for headshots with enough room for lighting equipment.
2. Office Action Shots: Capture the Energy of Your Workspace
Candid photos of your team in action can bring authenticity to your brand. These images highlight the day-to-day workings of your business.
How to Prepare:
- Tidy up workspaces, ensuring desks are clear of clutter and any business-sensitive information is removed from whiteboards or screens.
- Let your team know I may capture them working at their desks or collaborating with colleagues.
- Provide a little extra room for me to set up lighting and find the best angles.
3. Relaxed Team Photos: Showcase Your Company Culture
Relaxed, candid photos in informal settings can make your business feel approachable and friendly. These can be taken in a lounge area, a break room, or even the office lobby.
How to Prepare:
- Choose a comfortable, aesthetically pleasing space with soft furnishings, coffee tables, or other props.
- Select key team members to engage in light conversation or enjoy a coffee while the photographer captures natural, candid moments.
4. Boardroom Scenarios: Highlight Professionalism and Collaboration
Boardroom shots add an air of authority and purpose to your corporate photography. These images can include team discussions, presentations, or product demonstrations.
How to Prepare:
- Set up visuals such as blueprints, charts, or prototype products to create an engaging scene.
- Encourage team members to stand around the table and interact with the materials to replicate a productive meeting atmosphere.
- Consider having a “mock presentation” where different team members take turns presenting. This provides opportunities for dynamic, authoritative photos.
5. Branded Details: Subtle, Yet Impactful
Incorporating branded items like mugs, pens, or notebooks into your photos adds a layer of professionalism and reinforces your brand identity.
How to Prepare:
- Gather branded merchandise such as mugs, stationery, or mouse mats, and ensure they’re clean and ready to use.
- Highlight company signage or logos around the office as potential backgrounds for photos.
6. Group Shots: Celebrate Your Team Spirit
A team photo is the perfect way to show unity and collaboration. These can be taken indoors or outdoors, depending on space and weather conditions.
How to Prepare:
- Select a location that accommodates your whole team. Indoors, choose a spacious area; outdoors, consider the office front or a scenic spot nearby.
- For a unique perspective, a drone can capture your team from above, creating an impactful image.
- Maybe avoid a day when the sun is as bright as the EcoGlass shot above – the poor team were blinded!
7. Bonus Tip: Plan Ahead and Get Creative
I’m there to bring your vision to life. Share your ideas and inspirations with them ahead of time to ensure the shoot aligns with your goals.
How to Prepare:
- Browse competitors’ images or stock photography to find styles you like.
- Communicate any special requests, such as capturing prototypes, event setups, or specific team dynamics.
Conclusion
Corporate photography is an invaluable tool for building your brand and showcasing your business to clients and partners. By preparing your office, team, and ideas in advance, you can ensure your shoot day is efficient and enjoyable, and yields high-quality images that truly reflect your company’s identity.
Ready to book your corporate photoshoot? Contact us today to discuss how we can bring your vision to life!