![\"_MG_4248\"](\"https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2013\/12\/MG_4248.jpg\")
<\/a><\/p>\n<\/p>\n
Would you let me do it – based on that experience?<\/p>\n
I’m guessing not…. and really, you’d be wise to go elsewhere.<\/p>\n
Who would you trust?<\/h2>\n
So who would you trust to take a spinning piece of metal to your most sensitive bits?<\/p>\n
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- A joiner – they use drills?<\/li>\n
- Maybe an oil rigger – they use drills?<\/li>\n<\/ul>\n
<\/p>\n
How about someone who knows what they’re doing and have years of experience doing it – maybe a dentist?<\/p>\n
They know what to look for, what needs fixing, how to numb your tooth, how much to “drill” away and then how to fix it. They’ve got some cool stuff these days too – no more syringes…. I digress though!<\/p>\n
Choosing someone to drill your teeth comes down to expertise, track record and experience, backed up by testimonials and examples of their work. Dentists just have a lot more tooth drilling experience than the rest of us.<\/p>\n
![\"_MG_4228\"](\"https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2013\/12\/MG_4228.jpg\")
<\/a><\/p>\nSo why do so many people trust friends or contacts who own cameras with their photography?<\/h3>\n
Ok – there is no risk in the of extreme pain of drilling too far into your mouth, but the same concept applies to creating images as to dentistry.<\/p>\n
We can all use cameras, we do every day when we upload our Facebook lunch photo – or that shot of the dog balancing a Toblerone on its head. It doesn’t mean we’re any good at it – and if you closely inspect most photos your phone takes, they will be soft, lack contrast and desperately need that crazy vintage instagram effect.<\/p>\n
Camera is an instrument….<\/h3>\n
Using a camera compares to being a musician – everyone can probably play a ditty on the piano or strum an E Minor chord on a guitar, but get them to play something more complex and they fall down.<\/p>\n
![\"_MG_1514\"](\"https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2013\/03\/MG_1514.jpg\")
<\/a><\/p>\n<\/p>\n
You need the technical ability to play an instrument – that is learned over years, not the instant you pick one up. So learning how the thing works is essential – and with photography<\/a>, it’s much more than just hitting that shutter button.<\/p>\n
It starts by assessing the ambient light, is it good or do you need to change it… what colour should the added light be…. err… and about 1000 decisions later you hit the shutter.<\/p>\n
![\"\"](\"http:\/\/www.mastersinit.org\/geeks-vs-nerds\/geek.jpg\")
<\/p>\n<\/p>\n
That’s<\/strong> the technical knowledge.<\/p>\n
But there’s more to it….<\/h3>\n
Sure you can “learn” piano to grade 8 and reproduce any notes that appear on a score, in the right order (unlike Eric Morcambe) – but unless you can express feeling and emotion<\/strong> through your playing, you may as well use a sequencer (they’re the things that play midi files – think “robot”).<\/p>\n
That’s the differentiator between photographers – the ideas they have, the angles they choose, the position they choose to put their flash(es) in, the arrangement of the location, the “banter” they have with the sitter, the way they interpret the brief, the interaction with the designer or art director.<\/p>\n
All this is the creative side of image making – which is totally useless unless you understand the technical side!<\/p>\n
<\/h2>\n
Double Whammey Required…<\/h2>\n
To get the best possible images, you need a technical and creative mind.<\/p>\n
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- Just Technical<\/strong> photographers produce perfect soulless photos<\/a>.<\/li>\n
- Just Creative<\/strong> photographers rely on chance to get their image, and “when” it works, it looks amazing.<\/li>\n
- If you have both,<\/strong> you can visualise AND create that image.<\/li>\n<\/ul>\n
Back to Teeth….<\/h2>\n
- Just Creative<\/strong> photographers rely on chance to get their image, and “when” it works, it looks amazing.<\/li>\n
- Just Technical<\/strong> photographers produce perfect soulless photos<\/a>.<\/li>\n