{"id":5042,"date":"2015-03-23T16:51:01","date_gmt":"2015-03-23T16:51:01","guid":{"rendered":"http:\/\/www.mcfade.co.uk\/blog\/?p=5042"},"modified":"2024-09-17T20:18:40","modified_gmt":"2024-09-17T20:18:40","slug":"5-essential-questions-for-aspiring-pro-photographers","status":"publish","type":"post","link":"https:\/\/www.mcfade.co.uk\/blog\/5-essential-questions-for-aspiring-pro-photographers","title":{"rendered":"5 Essential Questions for Aspiring Pro Photographers"},"content":{"rendered":"<h1>5 Questions to Ask Yourself Before Going Pro<\/h1>\n<p>I&#8217;m sure many pro photographers get asked &#8220;<strong>How do I\u00a0become a professional photographer?<\/strong>&#8220;.<\/p>\n<p>I have and it&#8217;s never a straight forward answer &#8211; in fact, the answer would be unique for each person. Every photographer is different (personality, experience, confidence, business savvy, \u00a0camera skills etc.), \u00a0so there&#8217;s no &#8220;on size fits all&#8221; formula for success, or even getting out of the starting blocks.<\/p>\n<p>But I do often ask a few questions, so thought I&#8217;d share them in this <a href=\"https:\/\/www.mcfade.co.uk\/blog\/mastering-environmental-portrait-photography-a-guide-to-environmental-portraiture\/\" title=\"Mastering Environmental Portrait Photography: A Guide to Environmental Portraiture\" target=\"_blank\" rel=\"noopener\" data-wpil-monitor-id=\"227\">blog..<\/a>.<\/p>\n<p>&nbsp;<\/p>\n<h2>1- Have I enough cash to live?<\/h2>\n<p>If you have a steady <a href=\"https:\/\/www.mcfade.co.uk\/blog\/why-do-photography-12-potential-for-a-career-or-side-income\/\" title=\"Why do Photography? 12 Potential for a Career or Side Income\" target=\"_blank\" rel=\"noopener\">income from photography<\/a> already, congratulations &#8211; you are in the minority! Keep going and building your business.<\/p>\n<p>If, like most, you are leaving employment to start\u00a0a\u00a0business, you <a href=\"https:\/\/www.mcfade.co.uk\/blog\/why-every-leeds-business-needs-professional-headshot-photography\/\" title=\"Why Every Leeds Business Needs Professional Headshot Photography\" target=\"_blank\" rel=\"noopener\">need money &#8211; not just to run the business<\/a>, but to LIVE. Your bills don&#8217;t stop, you still need to eat and once in a while, you may even want to socialise! The only thing that stops is your salary payment.<\/p>\n<p><span style=\"font-size: 2.25em\"><div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#a50000;border-radius:3px;max-width:none\"><div class=\"su-box-title\" style=\"background-color:#d80b0b;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Enough Money<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\">Money buys you &#8220;time&#8221; &#8211; work out how long you can live on the money you have stowed away. I&#8217;d suggest at least 1 year, maybe 2. <\/div><\/div><\/span><\/p>\n<p><span style=\"font-size: 2.25em\">2 &#8211; What do\u00a0 I enjoy photographing?<\/span><\/p>\n<p>There&#8217;s no point in starting a business doing something you don&#8217;t enjoy.<\/p>\n<p>Make sure you start to offer services photographing things you actually like doing &#8211; it may be a niche like car photography, <a href=\"https:\/\/www.mcfade.co.uk\/blog\/a-practical-guide-to-commercial-photography-essential-types-for-every-business\/\" title=\"A Practical Guide to Commercial Photography: Essential Types for Every Business\" target=\"_blank\" rel=\"noopener\">commercial &#8220;widget&#8221; photography<\/a>, or you could join the army of wedding photographers out there.<\/p>\n<div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#a50000;border-radius:3px;max-width:none\"><div class=\"su-box-title\" style=\"background-color:#d80b0b;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Enjoy it!<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\">\n<p>Ask your self whether you truly\u00a0enjoy shooting your chosen subject, because when things kick off you&#8217;ll be doing a LOT of it!<\/div><\/div>\n<p>&nbsp;<\/p>\n<h2><\/h2>\n<h2>3 &#8211; Have I got a portfolio to &#8220;sell&#8221; my services?<\/h2>\n<p>So you really enjoy shooting fashion, but <span style=\"color: #ff0000\"><em><strong>are you any good at it?<\/strong><\/em><\/span><\/p>\n<p>It&#8217;s one important thing to <strong>enjoy<\/strong> what you do, but also you absolutely have to be able to &#8220;do&#8221; the job, and prove it with a strong portfolio of images, ready to show clients.<\/p>\n<p>This is usually your website, facebook, instagram , twitter etc. &#8211; not some glossy book which costs thousands to make. That&#8217;s the good news.<\/p>\n<p>The bad news is that if you&#8217;re uploading thousands of shots and there is even 1% which are &#8220;not great&#8221;, these will be noticed straight away &#8211; so be careful, only show your best stuff.<\/p>\n<p>Assume everything you upload is going to be seen by the next couple\/family\/client and you&#8217;ll not go far wrong.<\/p>\n<div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#a50000;border-radius:3px;max-width:none\"><div class=\"su-box-title\" style=\"background-color:#d80b0b;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Impress customers<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\">Do whatever it takes to get a great portfolio and try to avoid showing\u00a0poor images &#8211; it&#8217;s not a volume game, better to show 1 or 2 fantastic shots, than a set of 20 with duff shots\u00a0<\/div><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2>4 &#8211; Who is going to hire me?<\/h2>\n<h3>Weddings&#8230;<\/h3>\n<p>It may be as simple as &#8220;couples getting married&#8221; &#8211; but which couples?<\/p>\n<ul>\n<li>Are you after the ones with \u00a35000 budgets or \u00a3500?<\/li>\n<li>Are you\u00a0offering classically posed group shots, reportage or fun filled shoots &#8211; and how are you going to find people who want these?<\/li>\n<li>Are you working locally or internationally?<\/li>\n<\/ul>\n<p>Things like this have a huge impact on how you present things &#8211; from the language you use, to the style\u00a0of the website.\u00a0Many couples just want simple, cheap photos &#8211; would you be interested in that, or are you into the more creative, epic\u00a0 bridal shoots in stunning locations?<\/p>\n<h3>Commercial&#8230;<\/h3>\n<p>Commercial photography is harder still as it&#8217;s a far broader genre. There is everything from food to oil rigs, architecture to director-filled board rooms&#8230; then there&#8217;s editorial work\u00a0for magazines and papers&#8230; oh and events and conferences&#8230;<\/p>\n<p>So much to choose from &#8211; and you need to work out who it is that will want the shots you&#8217;ve chosen to take.<\/p>\n<p>It needs to be broad enough to actually exist (i.e. not Unicorn Portraits) and narrow enough that people can actually &#8220;say&#8221; what you photograph (e.g. &#8220;Johnny does headshots for Linked IN and PR&#8221; or &#8220;Jane shoots products, specialising in shiny\u00a0things like jewelry&#8221; )<\/p>\n<div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#a50000;border-radius:3px;max-width:none\"><div class=\"su-box-title\" style=\"background-color:#d80b0b;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Who are your customers<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\">This is definitely a hard one&#8230; get thinking. Work out who will use your photos &#8211; and why they need them. If you can&#8217;t think of anyone, have you found the right niche?<\/div><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2>5 &#8211; How am I going to find them?<\/h2>\n<p>And finally &#8211; you&#8217;re not doing this for fun any more, so <strong>you need paying clients NOW!<\/strong><\/p>\n<p>Most companies use\u00a0trusted photographers already, they don&#8217;t need anyone new, right?<\/p>\n<p>True to some extent, so you need to be different to them &#8211; offer something they&#8217;ve not given.<\/p>\n<p>It may be :-<\/p>\n<ul>\n<li>the way you light things,<\/li>\n<li>your cool HDR look,<\/li>\n<li>your cheeky chappy way of coaxing smiles out of people,<\/li>\n<li>a blinding portfolio<\/li>\n<li>a new angle on\u00a0things they are already doing<\/li>\n<li>and lots more&#8230;<\/li>\n<\/ul>\n<p>So many angles to choose from, it&#8217;s incredible fun choosing them.<\/p>\n<p>Also, you need to work out who you should be meeting &#8211; the decision makers. This is the tricky part as you need to get &#8220;known&#8221; somehow. Only then will people see you.<\/p>\n<p>It&#8217;s a chicken and egg situation, so you can&#8217;t get known till you&#8217;ve worked &#8211; but you can&#8217;t work till you&#8217;re known!<\/p>\n<p>It&#8217;s very hard to find work from people who&#8217;ve no connection with you, but if someone recommends you the process becomes easier &#8211; for both sides.<\/p>\n<div class=\"su-box su-box-style-default\" id=\"\" style=\"border-color:#a50000;border-radius:3px;max-width:none\"><div class=\"su-box-title\" style=\"background-color:#d80b0b;color:#FFFFFF;border-top-left-radius:1px;border-top-right-radius:1px\">Where are your customers<\/div><div class=\"su-box-content su-u-clearfix su-u-trim\" style=\"border-bottom-left-radius:1px;border-bottom-right-radius:1px\"> There&#8217;s a whole industry on business mentoring, marketing and PR to help you &#8211; so seriously think about getting help on this &#8211; and get out there an NETWORK!\u00a0<\/div><\/div>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h1>Conclusion&#8230;<\/h1>\n<p>Apologies if you were hoping for <a href=\"https:\/\/www.mcfade.co.uk\/blog\/mastering-the-art-of-the-perfect-professional-headshot-top-tips-and-techniques\/\" title=\"Mastering the Art of the Perfect Professional Headshot: Top Tips and Techniques\" target=\"_blank\" rel=\"noopener\">top tips<\/a> like:-<\/p>\n<ul>\n<li>&#8220;start shooting beef burgers as they&#8217;re booming&#8221; or<\/li>\n<li>&#8220;approach this newspaper with photos of cows&#8221;<\/li>\n<\/ul>\n<p>The chances are you&#8217;ll start down one track, realise that doesn&#8217;t quite work\u00a0as plan and have to adapt.<\/p>\n<p>The steps are to:-<\/p>\n<ol>\n<li>get enough money,<\/li>\n<li>get good at your &#8220;craft&#8221;,<\/li>\n<li>find your niche AND show it relentlessly,<\/li>\n<li>work out who will buy your niche and<\/li>\n<li>then do whatever you can to meet those people.<\/li>\n<\/ol>\n<p>Which is exactly the same as ANY OTHER BUSINESS!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>5 Questions to Ask Yourself Before Going Pro I&#8217;m sure many pro photographers get asked &#8220;How do I\u00a0become a professional photographer?&#8220;. I have and it&#8217;s never a straight forward answer &#8211; in fact, the answer would be unique for each person. Every photographer is different (personality, experience, confidence, business savvy, \u00a0camera skills etc.), \u00a0so there&#8217;s [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5045,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_22977785_22977785":"","facebook_10157410341118549_123005067715685":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ngg_post_thumbnail":0,"footnotes":""},"categories":[29,21,39,17,14],"tags":[],"class_list":["post-5042","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-commercial","category-discussion","category-musings","category-tips"],"uagb_featured_image_src":{"full":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire.jpg",2000,1333,false],"thumbnail":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire-150x150.jpg",150,150,true],"medium":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire-300x200.jpg",300,200,true],"medium_large":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire.jpg",2000,1333,false],"large":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire-1024x682.jpg",1024,682,true],"1536x1536":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire-1536x1024.jpg",1536,1024,true],"2048x2048":["https:\/\/www.mcfade.co.uk\/blog\/wp-content\/uploads\/2015\/03\/450-alina-jansone-leeds-yorkshire.jpg",2000,1333,false]},"uagb_author_info":{"display_name":"McFade","author_link":"https:\/\/www.mcfade.co.uk\/blog\/author\/admin"},"uagb_comment_info":0,"uagb_excerpt":"5 Questions to Ask Yourself Before Going Pro I&#8217;m sure many pro photographers get asked &#8220;How do I\u00a0become a professional photographer?&#8220;. I have and it&#8217;s never a straight forward answer &#8211; in fact, the answer would be unique for each person. Every photographer is different (personality, experience, confidence, business savvy, \u00a0camera skills etc.), \u00a0so there&#8217;s&hellip;","_links":{"self":[{"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/posts\/5042","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=5042"}],"version-history":[{"count":10,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/posts\/5042\/revisions"}],"predecessor-version":[{"id":178006,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/posts\/5042\/revisions\/178006"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/media\/5045"}],"wp:attachment":[{"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=5042"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=5042"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mcfade.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=5042"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}